Does advertising work on you?
It's new and improved! !!
Me: oooooooh. I need this..
Someone else: you know it's the same thing but they just put the "new and improved " just to get you to buy it right?
Me: buys it
Ho can something be both "new" and "improved?" If its new what did you improve? Damn media
When it comes to food, Totally!
"What you call love was invented by guys like me... to sell nylons."
As an advertiser I love this question. If you think advertising doesn't work on you, you're the most susceptible.
Most of the time companies over advertise and that just makes me not want to even look at their product.
I'm sure it does in some cases at least. (Thanks a lot, Jony Ive, for making me lust for that Apple Watch that I really don't need.) But I think most often I'm completely turned off to a product or a company when I see their advertising.
With the exception of simple announcements of products I want, no.
Someone says they have a good price on Han Solo in carbonite ice cube molds, I'm there.
It works very well in me: the more I get bugged by a company's ads, the least likely I am to buy their products, as a very conscious, deliberate act of retribution.
Of course it does. It works in everyone, whether they know it or not. To say "no" is wrong.
Sometimes. Depends on the form of advertising. I'd say coupons are the most effective for us, especially dining/restaurant coupons.
It also helps that I almost NEVER see advertisements. For the most part, all I do is video games and programming. So there's no ads to see. And on my browser I have an ad blocker.
Nope. I only buy what I need mostly. And if I'm buying something I want, I go out and research it and all its competition before purchasing.
We don't think we are convinced by it but sub consciously we are
It works if I'm looking for that type of product or it would be a useful and productive product in my life.
I call bullshit on the naysayers denying the success of an entire industry.
To everyone who said 'No' yet still managed to answer this poll (on a computer or cell phone or tablet)... Congratulations! You've been sold! You are a susceptible consumer pawn!
A lot of people like to think it doesn't work on them but it actually does.
I think it always has some affect. However, if you dig your heals in and refuse to buy junk, then they can't get you to make the action they desire.
Most advertising doesn't work on me, at this point a lot of companies are getting just plain desperate and I find it pathetic, but it would be just plain arrogant to say that all advertising doesn't work on me.
Yeah... I sit watching TV or whatever, and think, they're using this propaganda technique! And then I think, and it's working... On me... I'm so gullible and persuadable.
I love Crazy People but advertising seldom is so effective.
One ad sticks out in my mind. It's a Subaru commercial that's not advertising any specific model, but their safety. Cars are being shown completely crunched, and officials on hand are saying, "They lived". I like that, but I'm not buying a Subaru.
I know too much about how advertising works to let it affect me. I work in that business, so I know all the little tricks they utilize to get your attention. It's actually kinda scary how they can manipulate you, without you even realizing it.
^this! I was going to say most people who say "no" might not understand how subliminal advertising can get!
Yes on some things.
Advertising works on everyone. You can't go somewhere you don't know exists. Also, advertising is a subconscious thing, if you hear something being called 'the greatest' or 'the best' enough times, you will start to buy in to it.
So studies show strong sales in response to advertising, but no one is effected. Unlikely.
I tend to find most ads to be racist, sexist or just generally stereotypical so they don't generally inspire a purchase
You sound like a very over-reactive person.
When I read comments like this I automatically assume said commercials aren't racist and/or sexist. People are offended by everything
Possibly negatively. Or for the band who's music they use. I find most ad content to be insulting as hell.
It almost always gets me interested, unless it's some sort of medicine or law firm.
I like hearing what product creators have to say about their products. You understand it better than.
No, I'm not much of a consumer and buy as much stuff 2nd hand as I can.
Christ, I gave you people too much credit. I thought this was an intelligent group. The 58% that voted no, proved me wrong.
We are ALL affected by advertising! It's everywhere!
Affected is different than "worked." I don't own an apple watch, a bmw, or have Geico insurance.
Only beer advertising. Whatever beer advert comes up, it makes me want a Sam Adams.
All other advertisements just make me pissed off that the product being advertised even exists and compel me to wish death upon the makers of the product and advert.
Of course, it works on everyone to some degree. If it didn't businesses wouldn't spend so much money on it and it wouldn't be so pervasive in our society
I've actually intentionally avoid businesses that I believe advertise too much lol.
Advertising works on everyone.
It works on everybody.
I'd like to say no but I've bought enough weird stuff in my time to say that yes it probably has some subconcious impact.
I don't know what this question means. Do I go out and buy stuff that is advertised? Yes. Do I ONLY buy stuff that is advertised or buy stuff ONLY because it was advertised? No.
Probably. If they did a good enough job, I really wouldn't know it worked, would I?
I regularly remember the commercial or ad I saw... and couldn't tell you what product it was advertising if my life depended upon it!
If you don't know that advertising works on you then it works really well. Advertising isn't just commercials. It's color, placement, font, wording ect. A psychologist first came up with products at the register and celebrity endorsements.
Disagree. It may make me aware of a product and of the image they want to convey, but I do have something called logic and free will.
Doesn't convince me but sometimes it's entertaining. I especially like the Lincoln/Geico one and the Slowski turtle ads.
They do very little. I'm way more likely to get a bad impression from the desperateness I see in a company's commercial than to see something I like. I save almost all of my money. I'm basically marketing's worst nightmare.
Just because you don't go out and buy everything you see advertised doesn't mean it doesn't work.
Take a marketing class and learn what real advertising is than say it doesn't work. Anything you have ever purchased was because of advertising. It's not just commercials or billboard signs on the highway.
So when I buy apples from the farmer's market, that's because of advertising?
Did the farmers market have a sign that said "fresh picked apples"? Then yes you went there because of advertising.
No. It has been there almost every weekend for years. You drive by a see a ton of cars parked outside of some shanty looking buildings. It catches your eye. You go in, see people selling everything from apples to rabbits.
Did you pick a certain type of apple over another? Did you pick a certain apple over another apple because of the advertised price? Did the sign that said apples direct you to the apple stand?
Do you see apples pictured? Do you only buy apples?
Advertising works on everyone. Most just don't realize it.
What is advertising supposed to do exactly? Make you want to buy something or tell you about the availability of a product and what it's for.
If you're asking if I get information on products being provided to the general public via TV radio signs the Internet or subliminal dream insertion and product placement, with a catchy tune, than yes.
Not none at all. Never did.
Today I'm going to Shop-Ko because it's the start of their back to school supplies sale and I always save a TON of money. I went to a shredding event with my mom because she needed seven boxes of papers shredded.
I bought a pork loin at Safeway last week because they had a coupon for it at $1.69/lb. I saved $10 at the hardware store because I signed up for their email list. All of that was because of advertising. None of it was radio or TV.
People don't even know what advertising is. And even then, a lot of of people think it's only a bad thing.
Most of the time no, as I work in an advertising field and know what to look for. However, anyone that answered no is wrong. Advertising works on everyone. If not, companies wouldn't dump 100's of millions of dollars into it.
Advertising is everywhere. No one is immune to it.
It works on all of us whether we consciously realize it or not. Advertisers are pretty slick now and use a lot of psychology-based tactics to get through to people, if even subconsciously.